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Quantia raises $1.2M for e-commerce analytics

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Polish e-commerce analytics platform Quantia has successfully raised $1.2 million to enhance its marketing capabilities across various channels. This funding round was led by Inovo VC and Team X, with participation from notable business angels including Dominique Locher, founder of LeShop.ch, and Ben Lang.

Quantia, a SaaS provider, specializes in collecting and analyzing sales and engagement data from both online and offline sources, translating this data into actionable sales suggestions for businesses. The newly acquired funds will expedite product development and support localized growth in Western Europe, specifically targeting the UK, Nordics, Spain, and Germany.

Quantia’s clientele includes prominent brands such as Asahi Europe, Groupe SEB, Nespresso, Procter & Gamble, and other significant players in the electronics and food and beverage industries. The platform has proven its value to enterprise clients, who have expanded their licenses to other brands due to its effectiveness.

Maciej Małysz, Partner at Inovo VC, commented on the investment: “We have observed Marta from her first pitch deck, which presented just an idea before product development began. After only a few months, Quantia was already being used by enterprise clients, who quickly realized its value and continued to expand their licenses to their other brands. Quantia has been built from the beginning by a person with an enterprise background who was able to sell to enterprises from day one. This makes it evident that Marta and her team are a trusted partner even for the biggest retail brands.”

The investment will allow Quantia to continue its growth trajectory, enhancing its product offerings and expanding its market presence in key Western European regions.

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