PolicyMap, a prominent geographic data and analytics platform, has successfully closed a $3 million Series A financing round. The funding was led by existing investor Reinvestment Fund, with participation from Ben Franklin Technology Partners, Spring Point Partners, PolicyMap Board Members, employees, and friends and family.
With over 650 organizations and companies utilizing its services, PolicyMap aims to be the most trusted resource for geographic data in the United States. The platform is utilized by government agencies, health-related entities, banks, universities, real estate corporations, nonprofits, and consultants. The company plans to leverage the new funding to strengthen its data infrastructure, bring new products to market, and enhance accessibility across its suite of offerings.
Maggie McCullough, CEO and Founder of PolicyMap, emphasized the commitment to making data readily available and easily accessible. The strategic investment will support the company’s mission to empower decision-makers across diverse markets by quickly onboarding valuable content and delivering it through innovative channels.
The additional capital will also be used to fuel growth by investing in new sales and marketing expertise, amplifying PolicyMap’s core use cases. These include community and market intelligence, site selection optimization, impact evaluation, and go-to-market strategies. The company aims to deepen its footprint in new markets, such as healthcare, reflecting its stellar growth prospects.
Mark Zandi, Chief Economist at Moody’s Economy.com, PolicyMap Board Chair, and shareholder, expressed excitement about the company’s growth prospects and its ability to deliver data in new ways that provide deeper insights into the workings of the nation’s neighborhoods. Don Hinkle Brown, CEO of Reinvestment Fund, highlighted the value expansion of PolicyMap beyond traditional markets, noting that the additional capital allows the company to continue building out its offerings.
The Series A funding round reflects the confidence of investors in PolicyMap’s mission and potential to drive positive impacts through the effective use of geographic data and analytics.