Joy, a wedding planning and universal registry platform, has announced a $60 million Series B fundraising round, increasing its total capital to $106.5 million. General Catalyst led the round, with Managing Director Niko Bonatsos and Co-Founder Joel Cutler also joining Joy’s Board as Observers.
Year over year, the brand has grown significantly, with three times as many U.S. couples planning their weddings on Joy and using its all-in-one register. Wedding gifts through the registry have increased fourfold, as the platform provides a streamlined solution for receiving presents, experiences, no-fee cash money, and charities. Users can add products from anywhere online and keep track of them all on Joy.
Joy will be able to quadruple its personnel and double its product investment with the new money, allowing it to continue to develop on its existing technology while offering new user-requested solutions. Listening to users and making smart product decisions based on their feedback is one of Joy’s key goals. Joy is committed to provide its users with the best planning platform not only for their weddings, but also for all of their life’s special occasions.