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DeepSeek nears top 100 global websites with over 280 million visits in two weeks

Editorial Team
February 7, 2025

Since launching its chatbot on January 20, the Chinese software company DeepSeek has recorded over 280 million website visits.
DeepSeek has risen to 103rd place among the world’s top websites in the past month, accumulating 342.3 million visits in the last 28 days.
Approximately 37.1% of DeepSeek’s web traffic comes from mobile devices—a higher percentage than competitors like ChatGPT and Google Gemini (30.4%).

DeepSeek is now the world’s 103^rd most popular website, according to a new study.

The marketing experts at Baldwin Digital analyzed web traffic data from Similarweb for DeepSeek and competitor sites like ChatGPT and Google Gemini over the last 28 days from February 3.

Over the past 28 days, DeepSeek has approached the top 100 websites globally, ranking 103^rd with 342.3 million visits. Around 308.77 million, or 90%, of these visits, have come between January 20 and February 3, after the software developer launched its free chatbot.

The highest traffic day for DeepSeek was Tuesday, January 28, with 49 million visits recorded. While ChatGPT attracted a massive 3.555 billion visits in the past 28 days, DeepSeek saw the largest percentage increase in daily visits, surging 174.84% from 12.16 million to 33.42 million between January 26 and 27.

By comparison, Google Gemini recorded 245.1 million visits in the same period—39.66% fewer than DeepSeek. Among the three competitors, a higher percentage of visits to DeepSeek are from mobile users (37.1%), compared to ChatGPT and Google Gemini (30.4%).

Mark Baldwin, director and founder of Baldwin Digital Ltd, commented on the findings, “DeepSeek’s rapid rise in the AI market, becoming the most popular free app in many regions worldwide, has already had a major impact on the AI landscape, particularly in the U.S.

“The free chatbot has driven the company’s rapid growth. With only 15 days of web traffic data since launch, DeepSeek’s website is expected to soon rank among the world’s top 100 websites.

“It will be interesting to monitor the web traffic over the next few weeks and months to see if visits fall or rise in America after the proposed law which could see Americans face fines or jail time for using the app.”